Maxine PooleCommunications

Services / Fractional Head of Comms

A senior Head of Comms, without the full-time hire.

Four or eight days a month of senior communications leadership, working directly with your CEO and leadership team.

Fractional Head of Comms 4 or 8 days a month Every engagement is tailored. Book a free call for a quote.
An empty meeting room with chairs and a whiteboard

Is this for you?

This fits if…

  • You need senior communications support but not a full-time salary
  • Your leaders spend too long writing town halls, updates and presentations themselves
  • You have a small comms or HR team that needs direction and a senior sounding board

What's included

Choose your level

CoreExtended
Days a month48
Weekly time with your leadership team✓✓
Monthly communications plan✓✓
Town halls: running order, slides and scripts1 a monthUp to 2 a month
Leadership updates and talking points✓✓
Engagement, CSR and change communications–✓
Coaching for your comms or HR team–✓

How it works

Step by step.

  1. Weeks 1–2

    Onboarding. I meet your leaders, review your channels and agree priorities.

  2. Monthly

    Plan. We agree what's coming up and what needs to be said.

  3. Weekly

    Check-ins. I stay close to what's happening across the business and shape communications around it.

  4. Quarterly

    Review. We look at what's working and adjust the plan.

The outcome

A leadership team that communicates consistently and confidently, and staff who know what's happening and why.

Proof

UK environmental services business · 1,000+ staff

Weekly counsel to the C-suite

I met the directors and C-suite every week to shape communications. When accidents rose over the summer, I ran safety-reporting reminders and training, and accident reporting rose afterwards. I also wrote the CEO's bi-monthly town halls and progress presentations for the CEO, Chief People Officer and CFO.

“I had a clear vision for what I wanted the marketing activity to achieve at L&Q, and Maxine could visualise it straight away and assist me with developing a plan and filling the gaps.”Property & Real Estate Marketing Leader

Interim

Need someone full-time?

I'm also available for interim Head of Communications roles. Get in touch to talk it through.

FAQ

Questions people ask.

Can I change the number of days?

Yes. Move between Core and Extended with a month's notice.

Will you come on site?

Yes, for town halls, leadership meetings and site visits across Hertfordshire, North London and the Home Counties. Travel further afield is charged at cost.

What happens after three months?

The plan rolls monthly, with one month's notice on either side.

Contact

Need a senior comms lead on your side?

Book a free 20-minute video call or send me a message. Tell me what's coming up and I'll tell you honestly whether I can help.